Designing ads for Tri-Cities Community Health

On a regular basis we produce ads for Tri-Cities Community Health and here is one of our favorite ones.  We like things that really hit on what the client does and creating standing visual elements that tell that story succinctly.  For TCCH we designed a standing element that gives their service lines while adding a fun pop of color that could stand out on any ad.  They’re constantly growing so showcasing their list of locations was important to point out, so we added a map but tried to make it a little fun and different.  Finally, we wanted to highlight the fact that they provide terrific care for the whole family so we illustrated a family. We showed that off in an eye-catching and dramatic way while still using their core colors from their branding.