Case Study: Tri-Cities Community Health (TCCH)

Tri-Cities Community Health is a community health center that serves Pasco, Richland and Kennewick for over 40 years. Providing comprehensive and excellent medical, dental, behavioral medicine, pharmacies, pediatric, endocrinology and podiatry in the region.

When TCCH noted that they were experiencing decreased website conversions, our evaluation of the community hospital’s website revealed issues with site navigation and functionality, especially on mobile devices. To solve the problem, Spearmint Studio designed, developed, and implemented a brand new 100+-page mobile responsive website for this client. In addition to optimal UI/UX across devices, TCCH’s new site focused on highlighting the functionalities patients consider most important and provided patient portal integration, while closely aligning with the hospital’s branding and organizational goals. Additionally, SEO optimization drove a higher volume of traffic to the site. As a result, TCCH saw a 647% increase in monthly traffic, 546% increase in mobile and tablet traffic, -84% reduction in bounce rate, and happier patients and hospital staff, doctors and dentists.

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